Kevin Warnock

Dan Rather in 1963

I’ve been a fan of Dan Rather for years. Today I came across a great video interview of Rather where he tells how he got his break into television news in New York working for CBS News.

It’s a great story.

Dan Rather in 1960 was working as the News Director at KHOU television, a station Rather says in the video below was at the time the fifth or sixth station in a three station [television] market in Houston, Texas.

Dan Rather grew up in Texas in hurricane country and had had a life long fascination with hurricanes, perhaps from being born in Wharton, Texas on the Texas coast.

When he saw in September 1961 reports of what appeared to be an extremely large hurricane heading towards the Gulf of Mexico, he convinced his skeptical Program Manager Cal Jones that he should go to Galveston, Texas to cover the pending disaster, named hurricane Carla. Although Rather was not a meteorologist, he predicted accurately that the hurricane, which reached a level 5, would hit Galveston. Rather argued that Galveston would be flooded and inaccessible once the hurricane hit, so he had to go there immediately. His boss reluctantly gave Rather and a television cameraman the permission to go there.

This was the first time that a hurricane had been covered live on television.

Rather was correct — the huge hurricane hit and no other television news crew was in Galveston. Rather’s live coverage, including live radar screen video with a clear plastic map of the Texas coastline on top of the radar screen, was so compelling that the National CBS News producers picked up the feed from KHOU TV. The National CBS signal was fed throughout the United States, putting Dan Rather on a big stage at the center of a big news story, as the hurricane was monstrous in size and sadly killed 43 people despite 500,000 people being evacuated.

When Rather returned to his little television news department where he was the only full time employee, the bosses at CBS News headquarters called and offered Rather a job in New York. Dan Rather accepted a job as a television news correspondent, and his path toward anchoring the CBS nightly news became more probable.

This story should provide insight for everyone with big aspirations in life.

For the most part, people make their own luck.

I think Dan Rather made his own luck in this case. He turned his personal interest in hurricanes into his big break. He recognized the advantage to being the only reporter at the scene of a very big story. He persuaded his skeptical boss at the time, who knew nothing about hurricanes, to send him into the danger zone. He performed well under pressure, and when approached by the bosses at CBS News headquarters, he apparently had the political skill to turn their interest into a job. Finally, he had the good sense to leave his job as News Director to become Correspondent, even though Correspondent was a huge reduction in title.

Sitting around waiting for your lucky break is unproductive.

Go make your own luck like Dan Rather did.

Although my success pales in comparison, I followed much the same formula when I turned getting fired from Cooley LLP into selling my response to that firing for an extremely low eight figures just six years later. I could have fallen into a depression and plodded through life upset that Cooley didn’t want my expertise despite the positive press coverage my work had been receiving. Instead, I worked hard to expand and perfect my expertise. I packaged up my expertise into an attractive package called a corporation, and sold it when a buyer was buying, despite that being uncool at the time. I did all this with determination and purpose, and predicted accurately that I would sell as soon as soon as it became practical. I became an angel investor and advisor to startups, while also starting a third company, which I continue to work on.

I am remaking myself in similar fashion right now after an even more debilitating setback than being fired, and I predict that I will show even more success this time around. Why? Because I am more confident, wise, connected and savvy than I was when I started my first company at age 23 and my second company at age 30.

I used to be so shy, a huge impediment to entrepreneurial success. Now I can strike up a conversation with anyone, anywhere — even on the bus, at a club or in line at the bank. I sure wish I could have done this when I was 18, for my life would have been much better. But I am thankful that I can do it now. If you can’t do this now, make it your mission to figure it out as soon as possible, even if you have to hire a coach and practice at great pain to yourself. It’s simply not that hard once you practice a little bit and leave your fear at the door. I haven’t had one bad experience starting a conversation. There are few skills more important than being able to confidently approach and strike up an enjoyable conversation with anyone, no matter what you want to do in life.